
Watch gift card: how to give a watch without getting it wrong (size, style, budget)
A gift card avoids the three classic mistakes (size, style, bracelet): they pick their own watch. It is sent by email instantly and never expires.
Custom watch mod: design your own watch (assembled in France, no tinkering)
With our configurator, you design your own custom watch with no tinkering: case, dial, hands, bezel, bracelet and engraving. Our workshop hand-assembles it in France, tests it and ships it in about...

Automatic dive watch: the SUB MOD buying guide (Pepsi, black, white)
The SUB MOD is an automatic dive watch with a rotating bezel, a genuine Japanese NH35 automatic movement, sapphire crystal and Pepsi, black or white colorways. It is hand-assembled in France, with ...
Arabic dial: 2026 buying guide (colors, sizes, movement)
To choose an Arabic dial, start with how you'll wear it: ice blue for every day, white for elegance, rose gold to stand out. Check the diameter (36 or 39 mm), the sapphire crystal and the genuine J...
Watch mod reviews: legit or scam? How to buy with confidence (2026 guide)
A watch mod is not a scam if the seller is transparent: genuine Japanese movement, sapphire crystal stated, an identifiable company, a written warranty and verifiable reviews. HORAMOD: workshop in ...
How long does a watch mod last? Lifespan, movement reliability and warranty
A well-maintained watch mod lasts 20 to 30 years: the genuine Japanese NH35 automatic movement is robust and can be serviced anywhere. Plan a service every 5 years. Our watches carry a 2-year warra...
Watch mod vs luxury watch: the honest comparison (price, quality, resale)
A luxury watch sells a manufacture, an in-house movement and resale value; a watch mod sells a style, a genuine Japanese automatic movement and sapphire crystal for a fraction of the price. This co...
Octagonal integrated-bracelet watch: the OAK MOD buying guide
The OAK MOD is an automatic watch with an octagonal case, exposed screws and an integrated steel bracelet, powered by a genuine Japanese NH35 automatic movement under sapphire crystal. It is hand-a...
Arabic dial watch: the complete guide to choosing yours (and why ice blue rules 2026)
The Arabic dial (3, 6, 9, 12 or all numerals) is the most requested style of 2026, led by ice blue. It is legible, elegant and works from office to weekend. Our models are hand-assembled in France ...
